Automation expert Simon Cassar joins Schad UK sales team

28 May 2012

Schad Ltdvisit website


Schad Ltd, the engineering mobility specialist, is expanding its sales team, recruiting automation expert Simon Cassar to become UK Sales Manager. This appointment marks an important milestone for Schad, after the company commenced its international business development strategy with the launch of a UK-based operation in September 2011.

Simon Cassar has worked in the manufacturing and logistics automation industries for over 20 years and is widely regarded as an expert in his field. During his career, he has held sales management positions with many automation vendors, demonstrating both knowledge of the industry and strong existing business relationships. As an expert in automation, Simon Cassar has worked across all sectors of the manufacturing industry, including oil and gas, automotive, food and drink,

Most recently, Simon Cassar was Sales and Marketing Manager at Tritec Systems Ltd, where he was responsible for three separate divisions specialising in providing systems integration services for SCADA, PLC and networking application providers. Whilst at Tritec, Simon worked closely with the key automation vendors in the UK market, including Siemens, Rockwell Automation, Mitsubishi Electric, Schneider Electric, Wonderware and iFix, to implement options including training. Notably at Rockwell Automation, Simon Cassar achieved significant organic account growth, demonstrating his ability to develop a strong sales pipeline, which contributes to business development.

Simon Cassar, UK Sales Manager, Schad Ltd, says: “I am very excited to be joining Schad as mobile applications begin to take off within automation and especially pleased to be working with the company who pioneered the concept of Mobile SCADA and Maintenance (MSM) communication.”

James Hannay, Managing Director, Schad Ltd, comments: “We are delighted to welcome Simon Cassar to the team, his experience across all aspects of industrial automation will be invaluable as Schad continues to expand its customer base in the UK to include new markets like chemicals, food and beverage and logistics.”

For more information on Schad’s range of automation products visit

© Copyright 2006-14 Damte Ltd.