Mouser Electronics Inc. will have a strong presence at Electronica 2014, where it is showcasing products from suppliers around the world, together with its range of services for design engineers. Located in Hall A5 Booth 524, Mouser Electronics is sharing its 585m² stand with sister company TTI Inc. Together TTI and Mouser offer a complete distribution package from design chain to supply chain: Mouser Electronics is focussed on being first to bring new products to design engineers, so they have immediate access to the latest technologies for their newest designs.
This year, Mouser’s stand has four separately themed Innovation Areas. The first is dedicated to the “Supplier of the Day” – experts from Texas Instruments, Analog Devices, Freescale and Intel will be on hand to highlight and discuss their products in detail with visitors. The second Innovation Area features MultiSIM BLUE, Mouser’s recently-launched PCB design integration tool, designed in collaboration with National Instruments Co. (NI) and available free globally in English, German and Simplified Chinese.
The dev kit Innovation Area is a must-visit – Mouser is offering low-cost dev kits to anyone who subscribes to its newsletters, and there are competitions to win high-cost kits. The fourth Innovation Area displays Mouser’s website, enabling visitors to experience how easy it is to find products and access many helpful resources, including a BOM tool, search accelerator, project manager and technical articles.
Graham Maggs, Director Marketing, Mouser EMEA comments: “This year’s show is expected to attract over 73,000 visitors from 79 different countries and is quite simply an unmissable opportunity for us to engage with our current and potential customers, strengthen existing business relationships and forge new ones with suppliers and speak with the media. The world’s greatest trade fair for electronics components is the most exciting place for anyone in the industry to visit – this year’s theme ‘inside tomorrow’ reflects what we aim to bring to design engineers – the products, tools and services to enable them to design tomorrow’s products today.”
More details about Mouser at Electronica 2014 can be found at uk.mouser.com/electronica.