LOCTITE products foster success at companies in new campaign

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Signs, golf clubs, baby strollers and high-tech vehicles – these are just some of the wide and varied products manufactured using Henkel’s LOCTITE adhesives.

LOCTITE products foster success at companies in new campaign The companies manufacturing these products are collaborating in the new ‘LOCTITE – Success Secured’ campaign, and include: Joker FX, a designer and manufacturer of visual communication displays; PING, one of the world’s top names in golf equipment; 4moms, a company that produces baby strollers, seats and other baby-related products; and Local Motors, which has manufactured a 3D printed car called Strati that comprises just 49 parts.

A common thread through their experiences and successes is the use of LOCTITE products. Each of these manufacturers uses LOCTITE adhesives instead of traditional fastening methods like welding or screws. For instance, threadlockers are used on nuts and bolts, instead of mechanical locking methods such as washers, so that products remain secure during operation.

The campaign features company directors, managers and senior engineers talking about the advantages delivered by LOCTITE products, which include faster processing speeds, lower production costs, resistance to severe environmental conditions, improved aesthetics, and flexibility in bonding dissimilar materials.

In a video that forms part of the campaign, Alex Fiechter, Local Motors’ senior engineer, says: “LOCTITE adhesives fit with the mentality we are pursuing because they allow us to be dynamic, flexible and rapid with our designs.” LOCTITE threadlockers make sure that the fasteners in Local Motors’ vehicles stand up to the demanding conditions in which they are expected to perform. 4moms makes baby strollers, rocker seats and other equipment that needs to meet the highest safety standards: those of new parents. 4moms co-founder Henry Thorne says: “We use LOCTITE adhesives to hold our products together from the inside, so you get that beautiful look on the outside.”

At Joker FX, LOCTITE structural adhesives are deployed as reliable, durable options for bonding together the company’s aluminium structures. Joker FX also uses LOCTITE instant adhesives for bonding dimensional letters on structural displays, while LOCTITE 4090 hybrid adhesive has opened the door for other new applications and products. Pierre Knobbs, Joker FX president states: “It’s pretty safe to say that LOCTITE has enabled us to become the company that we are today.”

PING uses LOCTITE adhesives to make sure the company’s clubs do not fail on the course. To attach club heads to shafts, PING uses a two-component LOCTITE epoxy that is easily stored, cures at room temperature and can withstand severe environments. This helps give PING and golfers the confidence required from a quality golf club. John Solheim, PING executive vice president says: “Our products are seen on a very big stage. With the LOCTITE adhesive we’ve been using for over 30 years, we feel like we’re part of a winning team.”

To help companies innovate, technicians in the LOCTITE products testing lab can determine how engineered adhesives work with specific products and provide direction for manufacturers looking to perform their own tests.

To learn more about LOCTITE adhesives and the ‘LOCTITE – Success Secured’ campaign, please visit

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