ESAB Welding & Cutting Products has finalised the transition to the Exaton brand name for all welding filler metals involved with its 2018 acquisition of Sandvik Welding Consumables. Globally, all products now carry the Exaton name. For the EU, Middle East and Asia-Pacific regions, the new naming conventions are as follows:
Henrik Calander, General Manager Specialty Alloys, ESAB says: "We believe that keeping the alloying number structure will minimise the change for customers and distributors, as will keeping all article numbers the same." Users can find a complete list of Exaton product names online.
Calander emphasises that this change is solely related to the Exaton brand transition and only affects product names on labels, packaging and Material Safety Data Sheets. He says: "The parameters and performance of Exaton consumables remains the same, so there is no need to requalify weld procedures or specifications."
The Exaton portfolio includes solid welding wire and rods, flux cored wire, MMA electrodes, strip electrodes, flux and weld finishing chemical products. Exaton works directly with fabricators and end users in the world's most demanding segments, such as oil and gas, chemical processing, nuclear power generation and cryogenic applications.
Previously completed brand transition activities included the updated brand look, moving the Exaton mobile app (which includes useful interactive calculators) and moving Material Safety Data Sheets to the ESAB website. For more information, visit www.esab.com.