Copa-Data reports technology-led growth

08 December 2008

COPA-DATA UK Ltdvisit website


Copa-Data, the Austrian-owned independent industrial automation software company, is reporting continued growth despite the harsher market conditions. Copa-Data CEO, Thomas Punzenberger, says: "Since our establishment in 1987, Copa-Data has shown solid growth. This year is set to be no exception – in the first three quarters of 2008 we have shown a 24 per cent growth in turnover. This increase in turnover allows us to develop the business in two key ways.

"First, Copa-Data strategy is to put 25 per cent of turnover to research and development – a vital factor that allows us to be technologically innovative and stay ahead of the market. Increased turnover means we are able to dedicate more resources towards maintaining zenon's position as 'innovation leader'.

"Second, we are able to grow our international team. In 2008, we have taken on 20 additional staff in our Salzburg head office alone. However, we strongly believe that de-centralised growth is the best way to stay close to our customers and that is why we are developing our subsidiaries throughout Europe and North America."

In the UK, Copa-Data has shown strong growth: turnover grew by 300 per cent in the first nine months of 2008, when compared proportionally with the last six months of 2007 (Copa-Data UK's first six months of trading).

Duncan Fletcher, Managing Director of Copa-Data UK, says: "From small beginnings, we have consistently met our sales targets since the UK subsidiary was established in 2007. 2008 has shown strong growth and we are pleased with the response to zenon here in the UK. End users, systems integrators and equipment manufacturers alike respond very positively to zenon's technological innovation, flexibility, connectivity and ease of use.

"Our strong growth projections for 2009 still look realistic – we are confident that zenon's features and Copa-Data's commitment to excellent customer service will enable us to grow revenue and market share even in a difficult market."

Annual growth

Copa-Data’s growth has steadily increased turnover since its establishment in 1987. Group turnover has risen steadily at around 25 per cent year on year, and the Group is on track for a similar growth this year.

Punzenberger states: "In times of insecure international markets, we experience the real benefits of our independence and our strong core philosophy. From day one our philosophy has been well-defined: open architecture, simple interfaces, open driver interfaces and easy to use. Thanks to our independence, we can focus on delivering to this philosophy. We do not have to focus on quarterly reports or shareholder pressure; we have the freedom to act according to the requirements and demands of our customers."

Fletcher concurs: "We are bucking the trend because we use leading-edge technologies. Our one standard product runs on all current Windows platforms, including CE, XP embedded, 64-bit and Vista – and a single development system creates applications for all supported Operating Systems.

"Zenon's ease-of-use and its ability to enable fast, efficient application deployment means that project deployment is very cost-effective. With zenon's small footprint, total resource utilisation is lower than a standard SCADA – the implications for memory, CPU, and networking usage means that hardware specification can be optimised.

"Zenon delivers savings on software, hardware and deployment without compromising quality or technical innovation – in a difficult market this is what people are looking for."

© Copyright 2006-14 The Engineering Network Ltd.